Donewell Life Company Limited has unveiled three new affordable products in response to the growing needs of its customers and the current economic realities.
These ground-breaking Life Insurance products focus on the financial well-being of Ghanaians, aimed at growing their money by investing small and protecting individuals and families against financial difficulties associated with death or critical illness.
Speaking at the launch, the Managing Director, Eric Ato Botchway indicated that these new products will contribute to increasing insurance penetration in Ghana which is currently below 2%.
Besides insurance penetration, the Managing Director explained in his speech that the affordable nature of these products represents timely intervention by Donewell Life in providing peace of mind, a convenient way to show last respect to our family on their demise and additional income for dependent amidst the ongoing economic hardship.”
Jonathan Sam, Head of Distribution said in the interview that the social good these products will do for Ghanaians cannot be de-emphasised and further articulated that such unparalleled products are aimed at assisting those who are not necessarily high-income earners, but have dreams and aspirations like everyone else, to achieve future goals that require lump sum and financial prudence.
